How to Create a Dental Website That Works in 6 Steps
As an online marketing consultant for dentists I get to see many dental practice websites, none of which I have built myself as I don’t build websites… many of which work and many of which don’t. As I...
View ArticleWhy you should write a dental blog?
Many dental practices are now catching on to the idea that writing a blog post is good for their practice, but why is this? Why should a dental practice bother writing a blog? There are two primary...
View ArticleWhat Seems to Be Working Best to Attract New Patients at the Moment?
Working with many dental practices throughout the UK helping them reach the local people is a great privilege of mine, we are finding we are able to distribute our dental health message far and wide...
View ArticleCreate, Curate, Syndicate and Aggregate – The Rules of Online Marketing
Image courtesy of tiramisustudio at FreeDigitalPhotos.net It’s funny how these things turn out sometimes, I was at a dentistry shown last year having a very interesting discussion with a colleague that...
View ArticleIs Your Website Working in These 5 Key Performance Areas? [PART 1]
Are you looking for the quickest most cost-effective way to attract the right type of new patients in to your practice? Perhaps you want more people to take action from your website, rather than just...
View ArticleImagine you were a patient visiting your website, is this what you would think?
Potential new dental patients visiting your website (and indeed any of your online marketing activity) need to find it usable, in fact Google uses usability as part of its search algorithm… The more...
View ArticleHow to rank in the search results for your competitor’s business name
Okay, let’s start with a question… Is it possible to rank in the search results when someone types the specific name of your competitor? Let’s take this a step further… Is it possible to out-rank your...
View ArticleHow to build an online dental marketing machine that never sleeps
There are now so many consultants talking about marketing for a dental practice, using software, technology, paid advertising, websites etc. So where do you start? How do you know what needs to be done...
View ArticleHow to write the best content for your website
As a dental marketing consultant I will often spend a great deal of time looking at client websites and making recommendations about how the content can be changed to do two things: Attract more...
View ArticleGoogle Medic Update – The Impact on Dental Practices
You may have heard about the recent Google Medic Update? If you are wondering if this is a genuine and real update and whether you may be impacted, the answer is most definitely YES. I monitor a...
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